Wilen New York Announces RTM Tool For Direct Marketers
- October 14, 2013
Wilen New York, a direct marketing agency, has given direct marketers a new tool for real-time marketing. The tool, dubbed Where's My Marketing, gives real-time campaign updates, including channel data (what type of device) on the customers that are responding to campaigns. The company also claims that the tool can predict most likely future responders based on current results.
