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Pinterest Email Reaches More Than Just Future Brides

  • NPR, Friday, September 5, 2014 11:49 AM
Pinterest sent out an email this week intended to go out to future brides with the subject line "Here Comes the Bride" with ideas on how to help them plan for their special occasion. However the recipients that got the emails were not necessarily getting married. The users had just showed interest in wedding-related content. One recipient tweeted about the email that she must have gone too far pinning wedding related items.

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