Around the Net
AOL Spam Filtering Hiccup Lands Leading Brands in the Spam Box
- Direct Marketing News, Friday, April 3, 2015 5 PM
AOL shut down email delivery to about a thousand email marketers for three days during March, according to eDataSource. AOL had released a new spam filtering code which had a glitch that accidentally blocked up to 90 percent of brands sending to consumers with an AOL address. The spam filtering affected leading brands including: Chase, GAP, Netflix, Walmart, and Target.
