Around the Net
Georgia Aquarium Increase Email Revenues by 30%
- PR Newswire, Tuesday, May 12, 2015 9:54 PM
Georgia Aquarium, the largest aquarium in the western hemisphere, has revamped its email program and in doing so, the organization has increased revenue from email by more than 30 percent. The company recently hired IBM to help make its emails reflective of the customer's online clicks and connected to a consumer's in-park experience.
