FirstFireworks Group has promoted
RENE SANTAELLA to senior vice president, adding to his current role as chief operating officer. Santaella is responsible for the company’s day-to-day
operations. In addition, FFG has hired
SARA BORDO as account manager. Bordo joins the company from DDB, Chicago where she served as account supervisor on the Johnson and Johnson, Aveeno and RoC
Skincare accounts.
