The Weather Channel Interactive (TWCi) is developing a sales team dedicated to the desktop space.
JAY FRESHWATER, formerly director of database marketing sales for TWCi, will assume the
newly created position of director of national desktop sales. In this role, Freshwater will have responsibility for both database marketing and advertising sales for the desktop platform.
SUZANNE
KLARER joins Freshwater on this team as the first of several planned desktop account managers. In her previous role as database marketing account manager, Klarer was responsible for managing
pre-emptible sales and database marketing for weather.com.