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Restaurant Chain Offers Augmented Reality Experience

Fast casual restaurant chain Moe’s Southwest Grill is encouraging diners to use their smartphones to interact with art on display in its locations and launch an augmented reality experience enabling them to play onion drums and watch bees buzz.  Six pieces of art are expected to be in the chain’s 650 locations by the end of year. Customers can open Moe’s new Rockin’ Rewards loyalty application while at a location to engage with the art and bring different ingredients to life. 

Read the whole story at Mobile Marketer »

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