Big brands are stepping up to pay for recycling efforts as consumers and legislators are pushing for answers to the growing mountain of packaging trash. “The makers of such products have long
fought efforts to make them pay for the cost of dealing with packaging waste,” per The Wall Street Journal
. “Now, trade groups that represent companies like Procter & Gamble Co.
and PepsiCo Inc. are softening that stance, as consumers become more concerned about plastic waste and municipalities struggle to cover the costs of their recycling programs.
Read the whole story at The Wall Street Journal »