Hearst Newspapers has acquired Puzzmo, a new puzzle games platform. Terms were not disclosed.
Puzzzmo, developed over the past three years by Zach Gage and Orta
Therox, provides what they call thoughtful puzzles. Both founders will head game development and technology for the Puzzmo platform within Hearst.
“Puzzmo’s design was inspired by traditional newspaper games,” Gage says. “As an icon in the newspaper industry, we’re proud to have Hearst as our long-term
partner.”
The Puzzmo.com site will feature web-based versions of the puzzles in Gage’s catalog, including Apple Arcade offerings like SpellTower and new releases such as
FlipArt and Wordbind.
Hearst is now rolling out Puzzmo to readers of more than its 50 brands, ranging from the San Francisco
Chronicle to Popular Mechanics, and Hearst Television’s suite of local news apps and sites.
advertisement
advertisement
Publications outside of Hearst can also leverage Puzzmo: The
platform includes zero-code tools that will allow them to tailor the look and feel of settings, games and paywalls.
In one month after opening its waitlist on Oct. 19, Hearst saw 100,000
puzzlers make over a million attempts to gain access prior to launch and the purchase a “lifetime” subscription.
“Puzzmo brings all the challenges of
traditional newspaper puzzles to a new level of design, collaboration and interactivity, and we believe they will become a daily habit for our readers across the country,” says Jeffrey Johnson,
president of Hearst Newspapers.