With an eye on the digital future, independent marketing agency imc² has scored Alan Schulman as its new senior vice president, executive creative director. Schulman's most recent post was chief
creative officer for Brand New World -- an agency he co-founded in 2004 -- while he previously served as creative head for Universal McCann Futures, the digital media unit of McCann Erickson
Worldgroup. Well-known in agency circles for leading the industry beyond the 30-second spot, Schulman has headed digital initiatives for top brands, including Johnson & Johnson, Coca-Cola's Global
iMarketing group, and Verizon. -- Gavin O'Malley
