Moxie Interactive Snags HP Exec To Lead Buzz Tracking Division

  • May 13, 2008
Publicis' Moxie Interactive has named Daina Middleton senior vice president of Sunao, the agency's online buzz-tracking and marketing division. In her new role, Middleton will be responsible for leading Sunao's customer insight, analytics and emerging trends teams.

Middleton brings more than 20 years of marketing experience to Moxie, having most recently served as director of global advertising and marketing for Hewlett-Packard's Imaging and Printing Group (IPG).

--Tameka Kee

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