Farmers Insurance Taps Richards Group As AOR

  • December 8, 2008
Farmers Insurance Group of Companies has named Dallas-based independent The Richards Group its advertising agency of record. The Richards Group was chosen after a four-month search. Responsibilities will include brand and creative development, strategic planning, media buying, relationship marketing, and digital initiatives.

Farmers Group, Inc. is a wholly owned subsidiary of Zurich Financial Services.--Karl Greenberg

Next story loading loading..