PolicyBlog
Facebook is pressing a judge to dismiss claims by marketers who are suing the company over inflated video metrics. Read the whole story
Twitter has "refined" and standardized its typography, and added bolder headlines. The idea was to "make it easier to focus on what's happening." For … Read the whole story
Kantar Media's profile shows that ad blockers are more likely to be male, less concerned about following rules, and heavily reliant on the Internet … Read the whole story
COMMENTARYMarketers are not preparing for a world where mobile, voice and local search, and the reliance on intelligent agents like chatbots, change consumer interactions … Read the whole story
To more effectively monitor its network, Facebook is increasingly relying on artificial intelligence to identify threats the moment they appear. Specific AI-aided techniques include … Read the whole story
- COMMENTARY
The days of advertising campaigns founded primarily on big creative ideas appear to be dwindling, and data is stepping up to play more of … Read the whole story
Facebook and Deloitte Digital released findings from a study showing that marketing organizations are not yet operating as digital businesses. Companies are "doing" digital, … Read the whole story
The Interactive Advertising Bureau's Tech Lab has released a standard on header bidding technology for public comment, which aims to create requirements to support … Read the whole story
A day after Interpublic's Magna Global unit revised its 2017 ad outlook downward, Dentsu Aegis Network has done the same, albeit with a more … Read the whole story
First of all, remember to pace yourself. It's going to be a long but fun week. Read the whole story
