by on Jun 30, 12:00 AM
Spam is on the front burner again, as the Federal Trade Commission considers placing bounties on spammers.
by on Jun 29, 12:00 AM
The temperature is rising on Fahrenheit 9/11. So is the traffic to MichaelMoore.com, fahrenheit911.com and f911tix.com.
by on Jun 28, 12:00 AM
The online sector is really chugging along these days. AQuantive, the parent company of Avenue A, I-Frontier and Atlas DMT, today announced it scooped up SBI.Razorfish.
by on Jun 25, 12:00 AM
A security breach, an acquisition---it's just another rockin' week at AOL.
by on Jun 24, 12:00 AM
AOL's $435 Million Gambit
by on Jun 23, 12:00 AM
'Tis the wedding season, and cash registers are ringing--especially online. Research conducted by Claria Corp.'s Feedback Research unit finds that 29 percent of Internet consumers purchase wedding gifts online.
by on Jun 22, 12:00 AM
So Clinton's book is on sale and the race is on to get a copy and devour all 957 pages. The tome already tops Amazon.com's Top 10, and it won't take long before excerpts begin appearing online--on blogs and in magazines. Well, maybe not on blogs.
by on Jun 21, 12:00 AM
It's the first day of summer and we can't say that work is on our minds. Right? Right. No matter, comScore Media Metrix wants to fill our minds with assorted online factoids today and we're grateful.
by on Jun 17, 12:00 AM
Blogging has entered mainstream discourse, and the awareness of marketers. Take Nike's "Art of Speed" blog created by Gawker Media. The recently anointed blog/advertorial links almost seamlessly to Nike Lab, the brand's innovative online product showcase. Nike Lab is expertly rendered by interactive design shop R/GA, New York.
by Joe Mandese on Jun 17, 12:00 AM
Napster has come full circle, and in the process, has assumed a classic marketing model employed by some of the most traditional - and I might add, successful - consumer marketers.