• Just An Online Minute... LATimes.com's Brief Wiki Experiment
    On Friday, the Los Angeles Times launched a "wikitorial"--a site for people who thought they could improve on the paper's editorials. By Sunday night, the paper shut down the feature. "Unfortunately, we have had to remove this feature, at least temporarily, because a few readers were flooding the site with inappropriate material," states a note on the site.
  • Just An Online Minute... Online Donations
    U.S. online donations in 2004 hit more than $3 billion -- up 58 percent from $1.9 billion in 2003, according to a study by technology provider Kintera and Luth Research, an online market research firm. The Kintera/Luth survey found that more than 8.6 million U.S. households gave online to their favorite charities or nonprofit organizations. More than 65 percent of all donors visited at least one of the Web sites of the nonprofit organizations or fundraising events to which they gave.
  • Just An Online Minute... Anti-Piracy Effort Could Boost Online Music
    The record industry is about to launch a major initiative against piracy by beginning the widespread distribution of copy-protected CDs. And one result, perhaps unintended, is that the plan could end up giving a boost to online music stores. But another potential result is that consumers could become so frustrated with the music industry that they seek out peer-to-peer networks in even greater numbers.
  • Just An Online Minute... Mobile Music
    There's news today about the Swedish wireless marketer Ericsson, which will market a mobile music service with Napster. The service will enable consumers to download music to their wireless phones. It's a nifty idea that we think will prove popular with 18- to 24-year-olds.
  • Just An Online Minute... Web Ads: The Shorter, the Better
    In the late 1990s, as dot-coms were sprouting right and left and entrepreneurs wanted nothing other than to be first, the phrase "Internet time" entered the public lexicon.
  • Just An Online Minute... Amsterdam on the Web
    Amid news of mergers and acquisitions in the online space (Gannett/Pointroll and Scripps/Shopzilla), comes word of a new and distinct Internet domain for adult entertainment.
  • Just An Online Minute... The Worst Idea in Search
    There's no real question that the emergence of paid search, estimated to account for somewhere around half of all online ad dollars, has changed the Internet advertising landscape. Not only did sponsored search listings pull new media out of the dot-com bust, but pay-per-click listings have continued to surge even as marketers are again paying for online branding campaigns.
  • Just An Online Minute... Broadband Adoption: It's the Cost, Stupid!
    I damn near had mint mochaccino coming out of my nose the other morning when a Verizon insert dropped from the Times and into my lap. "Verizon Online DSL - $29.95 vs. Optimum Online - $44.95," it announced above a silhouette of some cowboy dude holding a power plug by his hip and asking, "Who will be the last one standing?"
  • Just An Online Minute... Blogs, Battelle, and Impact
    Finally, a conference that wasn't dominated by the nuts and bolts of search. Really.
  • Just An Online Minute... What Integration?
    We've heard it all a million times. Consumers are in control and they're feeding on multiple media options each day. So what do they have to do with integrated marketing?
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