I've been a little hard on Social Media Week, but I have good reason. Shiny building gnomes (some call them corporate types) have long treated social media as child's play, a frivolous "cute" funnel for communication. I have been involved with this movement since the good old days -- I helped launch the IBM podcasting pilot and was an obsessive contributor and top blogger on the company's internal blogging platform, "Blog Central." Even with the stats showcasing employees' eagerness to participate, to connect with their EVPs and CTOs, it was still like putting pleather pants on a rabbit to get …

I feel like it's appropriate to talk about a Friday on a Monday. It's almost like speaking its name brings it closer, kind of like how you might mention vermin in your NYC apartment and suddenly, as if on cue, they shall appear. All mange aside, how do you usually wrap up your week? Do you hit the bar for some Alabama slammers with your favorite mailroom guy? Maybe you head home, tears stinging your eyes, barrel through the door, and collapse in the foyer in the fetal position, muttering "please make it go away" on repeat. I like to …

Ah, college. Some of my favorite memories are when I lived in a house called Lazy Daze with 13 other girls and only two bathrooms. Wait, did I say favorite? I meant "the memories that years of therapy have comfortably blurred." Not so with the guys that started CollegeHumor -- a site intended to share photos, videos, and other tomfoolery between Josh Abramson and Ricky Van Veen, but that evolved into the go-to Web quagmire for a belly-bisecting chortle fest. They're taking their beer goggles to the tube with MTV's The CollegeHumor Show - which says to me that TV …

The subject I'm referring to is age. I've never been shy about revealing my age, ever. In fact, I used to pull a few premature grays to the frontlines so people would assume I was older. I never even bothered to get a fake ID in my younger years because 1) I'm a horrible liar (try me); 2) I appear 10 years old; and 3) I look guilty. Always. Why am I talking about age? Because, friends and neighbors, next week kicks off a major event. I know some of you are thinking "Social Media Week!!" but you're wrong. The …

I'll stop punching a dead pony regarding my feelings on women-honoring women-events, I swear. I can't help it, I question everything. I enter every event meant to inspire with the desire to be blown away. I want to walk out with a flame-engulfed brain and the only thing that can put out the fire is instant action or more cowbell. When I discovered that Erin Moriarity of "48 Hours Mystery" fame was hosting the American Business Media's 2nd Annual Women in Business-to-Business Honors I felt a positive Lite Brite glow edging me towards the venue. This had to be good.

I don't have a sweet tooth, but a long time ago a girl I don't like anymore introduced me to DailyCandy. She was a bit of a flake, but I have to say giving me my daily dose of new fashion, remarkable sales, sassy spas, tasty small plate restaurant openings, and all the delicious local sweet secrets New York City has to offer almost redeems her existence. In this lovely economic sour patch, I more often than not just read wistfully, thinking that in the future I'll be able to fritter away my hard earned green on a vegan friendly …

I watched the "United States of Tara" on Showtime the other night with my good friend and now, strangely, industry peer of sorts, Gail Hilton (Dir. Marketing and Sales for Qwikker). It might be the greatest show on cable as it follows the lives of a family where the mom has multiple personalities, has stopped taking her meds because they made her uninterested in life, and the family just deals. Believe it or not, the show popped into my head as I left the Ripple 6 TweetUp last night. This industry of whatever you want to call it: media, marketing, …

Ah relationships. Struggle and compromise, love and seething hate, confusion and realization. It's work. And you have to put in the work to make it stick, to make it meaningful -- to make it valuable and worth banking on forever. This Friday I discovered a relationship that I had to work slightly hard for, but once I wiggled into the right spot, it all came easy. What relationship is that, you ask? The one between beer and pie.

I've never heard of OnMedia or AlwaysOn, so why was I at the OnMedia 100 party last night? Well, imagine you're the writer of a social diary and say, at the beginning of January you look at February and, aside from the glorious day of your birth, the month is empty. What do you do? You search the Internet, friends! And The Internet revealed to me a conference brought to you by AlwaysOn called "OnMedia NYC." They used last night, on the 46th floor of the Grace building, to get the winners of the OnMedia 100 to mingle it up …

What would the mating call of agency types be? Would it be the sound of storyboard marker squeaking? Would it be the gentle ting of the "launch .exe" button? Maybe it's more of a subconscious noise -- one that makes you want to run out and eat a Whopper even though you've never had one before. Either way, OMMA Magazine put it out, and the agencies descended upon the Yale club in droves, but more to network than mate. Although, hey, to each his/her own!