AUTOMOTIVE
by Karl Greenberg
"Americans spend, on average, 101 minutes per day on the road," says Ford's Jim Buczkowksi. "We want to make it their second home on … Read the whole story
COMMENTARY
by Fred Brown
An online presence should be like an orchestra. Sure, you need some big instruments, but it is the smaller notes, rising and fading, that … Read the whole story
RETAIL
by Sarah Mahoney
"Good news just isn't showing up in the numbers," says Frank Badillo, senior economist at Retail Forward. "Various factors continue to pressure results - … Read the whole story
COMMENTARY
by Nance Rosen
Other than "everybody's got one," the intentions behind Lane Bryant's community site seem out of sync with the self-image of the target. Read the whole story
AIRLINES
by Tanya Gazdik
"It boils down to our customers. They told us that we outshine everyone and the one thing we were falling short on was TrueBlue," … Read the whole story
RESTAURANTS
by Karlene Lukovitz
Responded the company: "We realize that we underestimated the kind of response we would receive for the Free Burrito Coupon. We have learned a … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Central to the installation is a video projection exhibit, wherein imagery of the car is projected onto a foam model mimicking the vehicle's physical … Read the whole story
FOOD
by Aaron Baar
The contest, called "Doing More for Pets," asks consumers to pick among 10 stories of pets rescued from shelters. Among the stories are a … Read the whole story