MediaPost Weekend Editions for June 2019
MediaPost Weekend - Saturday, June 22, 2019
CBS Completes Upfront, Estimates Prime-Time Revenues Could Hit $2.7 Billion
WPP's Mindshare Takes Media Network Of The Year Honors At Cannes
U.S. Ad Market Expands 3.1% In May, Top Advertisers Pace The Pack
Future Of Agency Business Is With Small And Mid-Sized Regionals
Lawmaker Takes Aim At Supposed Bias By Big Tech
Ad Execs Say They're Unaware, Don't Understand New 'Duration-Weighted' Ad Impression Standard
Duration-Weighted Impression: Is It Worth It?
UM Wins First-Ever Grand Prix Award At Cannes
FTC Probing YouTube Over Alleged Failure To Protect Kids, Improper Data Collection
Americans Feel Political Discourse Has Grown Toxic, Attribute It To POTUS
Uber Refiles Suit, Alleges 100+ Ad Nets/Publishers With 'Tens Of Millions' In Mobile Ad Fraud
A Proposal To Change TV's Upfront For The Better
How Decoupling Changed What Advertisers Need
The Case For Amazon's Sizmek Shift Into Ad-Supported OTT
ANA Sues Over Drug Price Disclosure Mandate
Facebook's Libra May Rally Madison Avenue's Interest In Cryptocurrencies
MRC Finds All But Two Digital Ad Measurers Now 'BTR' Compliant: Google, Nielsen Still Not Rendering
Media Planners Bullish On Digital OOH, Boost Budget Allocation
MediaPost Weekend - Saturday, June 15, 2019
Facebook Agrees To Settle Suit Over Inflated Video Ad Metrics
What WON'T Happen In Cannes Next Week?
Mary Meeker's Annual Internet Trends Report And What Search Marketers Should Know
Michelob Ultra Turns Dads' Day Instagram Posts Into Print Cards
Dad -- And Dad -- Like Their New GE Profile Oven
'Fatherly,' Gear Patrol Host Events Aimed At Dads
Fathers Say They Face Work Discrimination
Big Agency Forecasters Downgrade 2019, Project Stronger Spending In 2020
NBA Finals Down 19% In Viewers
Central Park Five Prosecutor Rips Netflix
Strong Results For D2C Companies In Morning, Non-Prime-Time Dayparts
The Gap Between People And Platforms
Connected TV Fraud Grows, So Does Viewability
When It Comes To Attribution, It Feels Like TV Is Selling Last Year's Model
Study: Google Made $4.7 Billion From Publishers In 2018
CEO Change At Omnicom's Proximity Worldwide
Google Surges To Madison Avenue's No. 1 Supplier In Post-Olympic Comps
If Dynamite Is Back in WB 'Toons, Can Falling Anvils Be Far Behind?
Agency Pitch Controversy That Isn't
Hail And Farewell To 'Jessica Jones'
MediaPost Weekend - Saturday, June 8, 2019
Maurice Levy's Ycor Makes Offer For Sizmek, Says It Outbid Amazon
Ycor's Successful Bid For Sizmek Would Create Stand-Alone Company
CW Wraps Up Upfront With Modest Volume, But Double-Digit CPM Gains
Google Warns Trump Administration Of Security Risks From Huawei Ban
U.S. Ad Market Declined In April, TV Outpaced Digital
Trending! P&G's Toilet Paper That Goes On And On
Agencies' Top Research Priority: Unduplicated Cross-Platform Reach
Time Spent With Mobile Overtakes Television, But TV Remains Dominant Video Platform
Omnicom Media Group Launches 'New' Resolution Media
GroupM's Castree: Agencies Must Tell Their Own Stories Better
GroupM Reorganizes U.S. Operation
Brand Direct: Fact And Friction
Sen. Blumenthal Calls For FTC To Probe Influencer Marketing
VW's Dark New Brand Advertising Campaign
Google Buys Looker For $2.6 Billion, Amazon Among Customers
To Reduce Plastic Use, Olay Tests Innovative Refill Pods
Drama Of 'Jeopardy' Champion Dethroning Ruined By Spoiler
Forecast: OTT Revenues To Hit $23.7 Billion By 2023
A Few Thoughts On Trump, Wikipedia -- And The Perfect Pour
Firefox Starts Blocking Tracking Cookies By Default
Can Dweb Save The Internet?
Media Stocks Spike Along With Broader Stock Market's Second-Biggest Day Of The Year
Not Much Between Us And Dystopia
Facebook Bans Pre-Installation Of Its Apps On Huawei Phones
MediaPost Weekend - Saturday, June 1, 2019
Target, Walmart Tackle Amazon In Ad Sales. Can They Win?
Amazon Gets Its Ad Server, Too
Amazon Acquires Sizmek's Ad Server, Rocks Advertising Industry
Google Fights Attempt To Revive Battle Over Click Fraud
This Will Be A Sellers' Upfront
Nets Propose 15%+ Prime-Time CPM Hikes, Cite D2C Brand Demand
Ackerman McQueen To NRA: You're Fired!
Report: CBS, Viacom To Start Merger Talks
Facebook Weighs Options For 'Privacy-Focused' Platform
Shopify's Master Plan? Vacant Storefronts, TV Ads
Divided FCC Issues Upbeat Broadband Report
Top Syndie Shows Record Slight Viewer Declines For 2018-2019 Season
Commander-in-Tweets? Not So Much: Data Reveals Twitter Wear-Out
NBC News Launches 'NBC News Now' Streaming Service
Amazon: CPGs Sort Through Metrics, Data Issues
Search And The Path To Purchase
Time Spent With Social Inches Up Again, Thanks To Instagram
Facebook Confers With Winklevoss Twins On Cryptocurrency: Report
Meredith Sheds Time Inc. Legacy