The new ad marks the first campaign for the fintech company in almost two years. Read the whole story
It is the tourism program's first global campaign from creative agency Spark which won AOR duties in July. Read the whole story
The new agency produces a "creative bubbles" model with client partners, a template that's a cross between an external agency and in-house team. Read the whole story
WPP formed FGS Global two years ago when it merged Finsbury, The Glover Park Group, Hering Schuppener and Sard Verbinnen into a single agency. Read the whole story
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Think of your brand awareness strategy as always on, with key campaigns activated throughout the year. If one doesn't succeed, forge ahead with a … Read the whole story
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Humans had the edge in emotional intelligence, IBM Security reports. Read the whole story
