All signs point to Apple having had a blockbuster Q4 2013. Its smartphone share in the U.S. is impressive, despite Android's global dominance. But the next battleground is shaping up … Read the whole story
In 100 of its best-performing stores next month, American Eagle will use Shopkick's implementation of Apple's iBeacon technology to interact with in-store customers via … Read the whole story
While there are undoubtedly reasons why we can expect the second screen environment to grow, there are others that have inhibited it to date. … Read the whole story
Delivering on mobile's full potential, location-based ad targeting is finally ready for the big time. By 2017, spending on location-targeted mobile advertising will reach … Read the whole story
Some 85.6% of marketers participating in a CMO Club study say that customer data stuck in silos prevents them from running multichannel campaigns that … Read the whole story
Adoption of tablets increased to 42% in January from 34% in September. E-book readers also got a boost from holiday gift-giving, with the share … Read the whole story
2013 was kind to programmatic marketing. RTB display alone accounted for 20% of all digital ad spend. By 2017, it will reach 30%, or … Read the whole story
Teens' online use of tablets, smartphones and connected TVs is growing -- now it's up to some four hours a day. Time on tablets … Read the whole story
Wearable technology, together with the "web of everything," will eventually change our lives, but most of us won't be going willingly. We're going to … Read the whole story
Samsung is looking to "wow" sports fans the world over this year with the release of its "Wireless Olympics Works" app that will turn … Read the whole story
Longtime sweepstakes and contest agency ePrize starts a major rebranding effort under the new name HelloWorld. With mobile as a centerpiece, the company wants … Read the whole story
Facebook on Thursday announced the launch of a new feature called Trending that highlights hot topics bubbling up across the social network. If that … Read the whole story
According to the year-end online sales trends from the IBM Digital Analytics Benchmark, overall fourth quarter online sales were up 10.3% year-over-year, as mobile … Read the whole story
Founded by two core members of the team behind Google Wallet, San Francisco-based Index aims to give traditional retailers the kind of granular shopping … Read the whole story
Holiday shopping on mobile devices may have set some records, but it looks like many sales were lost and plenty of money was left … Read the whole story
Beaver Creek, which is part of Vail Resorts, recently ran an ad campaign using real-time snow conditions throughout the course of the ski season. … Read the whole story