Claiming violations of its partnership agreement involving data handling and retention, Facebook excluded HasOffers and Kontagent from its Mobile Marketing Partners program that provides developers with app install and ad … Read the whole story
Facing slower growth in users and ad sales, Twitter is testing a new, very Facebook-like user interface. A significant departure from its simple, centered … Read the whole story
Apparently, the new official time limit for customer engagement is six seconds, according to a recent post on real-time marketing. How did we come … Read the whole story
Sears is extending its in-store pickup service for mobile shoppers with a service that delivers goods to your car in the parking lot. The … Read the whole story
One stat about mobile shopping caught my eye earlier this week. The report about digital consumer behaviors from Nielsen showed that consumers today are … Read the whole story
Yahoo on Wednesday announced a research partnership with Carnegie Mellon University (CMU) that could help the Web giant accelerate development of more personalized services … Read the whole story
The Council for Research Excellence (CRE) recently fielded its latest survey of Nielsen clients – our first since 2010 – canvassing clients for their … Read the whole story
Cell phones are nearly ubiquitous in the developing world, and social networking is taking off in emerging nations where people have Internet access. Read the whole story
Virgin America has created a social network for Virgin passengers using Here On Biz, a social proximity app for iOS that integrates LinkedIn with … Read the whole story
Although traditional TV viewership of the Sochi Olympics over the first couple of days is still under the level of the Vancouver Games in … Read the whole story
Android in the fourth quarter, and during 2103 overall, extended its dominance among smartphone platforms worldwide. The Google mobile operating system accounted for 78.1% … Read the whole story
Video ad platform Videology on Wednesday released an infographic that provides an overview of the U.S. video market during Q4 2013. The company managed … Read the whole story
Random iPhone App of the week: To raise awareness and funds for fighting malaria, Psyop created a creepy, dark video game called "Nightmare: Malaria," … Read the whole story
Skeptics say that native advertising requires too much customization to benefit from automated ad systems. But don't tell that to Bidtellect -- one of … Read the whole story
It's not often we think of marketing technology software platform vendors as softies. But Cambridge, Mass.-based Aerva is putting its heart on its sleeve … Read the whole story
As it turns out, 2014 is a pretty significant year in the world of generational studies. It also has implications for the media world. … Read the whole story