Social networking site MySpace last month garnered 17 percent of online display impressions--up more than two points from May's 14.6 percent, according to new … Read the whole story
The marketing world is all abuzz about word-of-mouth marketing. However, there is a growing trend of poorly executed "viral strategies" that prove that there … Read the whole story
In the wake of MySpace's well-publicized growth, a vast array of new social networking sites--particularly ones built around a special interest--have started to sprout. … Read the whole story
In an attempt to grow its wireless audience, Reuters Monday shifted its mobile news alert service to a completely ad-supported revenue model. Computer giant … Read the whole story
Five percent of adults in the United States accessed the Web from remote locations such as bars, restaurants, and airports last year--up from 1 … Read the whole story
FeedBurner, a company specializing in Internet feed management and tracking, has purchased blog analytics company Blogbeat. Read the whole story