Tumblr on Monday introduced a new ad unit that will allow marketers to run messages in the section showing what's trending on its mobile … Read the whole story

Austin-based T3 has named Keith Johnston COO, with responsibility for day-to-day operations of the agency. He succeeds Lee Gaddis, who now holds the title … Read the whole story

Marketers building audience segments or search strategies to target or retarget specific consumers should know who and what Americans searched for in 2013, and … Read the whole story

Sweet on Twitter, the entertainment business continues to test the network as a tool for marketing, measurement and even script adaptations. Blurring the lines … Read the whole story

Google will use its social network Google+ video service Hangouts to help host the first online Hangout-a-thon that will allow consumers to connect with … Read the whole story

The Supreme Court on Monday declined to hear online retailers' challenge to New York's "Amazon tax." The court didn't give a reason for its … Read the whole story

Having the ability to reach the same consumer across various platforms has become an increasingly sought-after tactic among marketers. Location-focused mobile ad network Verve … Read the whole story

Publicis Groupe this morning announced the restructuring of Saatchi & Saatchi's South African operations, following the acquisition of search agency Synergize, whose 48-person team … Read the whole story

Reports on holiday shopping over the Thanksgiving weekend show mobile grabbing a bigger share of retail spending than during the same time a year … Read the whole story