Consumers are 2.5 times more likely to encounter malware today than six months ago. Three in ten will click on a malicious link this year. And between 500,000 and 1 … Read the whole story
The data Google collects from Google+ should increase the effectiveness for conversions and ad targeting. The overall result could become an increase in click-throughs … Read the whole story
The search industry moves fast. I'm always amazed at the pace of evolution and reinvention that occurs in our space. What is true one … Read the whole story
A friend recently defined the purpose of search engines as "demand fulfillment," and that sentiment definitely holds true in the case of product searches. … Read the whole story
Let's play a game. I'm going to throw out a bunch of statements, each one of which builds on the one before it. Your … Read the whole story
Since the early days of online video, marketers have been predicting the rise of the digital living room. Truth is, I've seen a number … Read the whole story
Google has created a workshop to help developers optimize apps running on the Android operating system for tablet devices. Beginning in India, the series … Read the whole story
comScore has acquired AdXpose, which provides verification and optimization services, for $22 million in a stock-based transaction. Read the whole story