Search & Performance Marketing Daily Editions for January 2015
- Search & Performance Marketing Daily - Friday, Jan. 30, 2015
- SciNet Search Engine Introduces 'Interactive Intent Modeling'
- Google's Big Gamble To Lure The Super Bowl Online
- Google AdX Leads RTB 'Trust Index' To Begin 2015
- DoubleClick Tech Guru Jumps To HookLogic
- Facebook Tests Mobile Beacons
- Facebook Test Adds Place Tips To News Feed
- Mobile Websites Chosen Over Apps for Shopping
- Unilever Selects Omnicom's PHD, Resolution Media For Global Search Duties
- Mobile Commerce Fraud Rises
- Mazda, GMC, Volvo Get Their Own Super Bowl Tickets
- Digital Engagement Index
- Netmining, TVTY Sync Digital Ads With Super Bowl Spots
- Kayak Serves Search Results For Travel To Cuba
- Google Adds Locale-Aware Features For Search
- UltraViolet Video Ad Slams NFL Over Domestic Violence
- Twitch Surpasses 100M MAUs
- Study Finds Mobile Clicks Leading to Sales
- Clorox Turns to Mobile Receipts to Increase Sales
- USAA Adds Facial Recognition to App
- Fast-Forwarding To Get To The Ads? Only After A Certain Game
- Search & Performance Marketing Daily - Thursday, Jan. 29, 2015
- Google Reports Clicks, Cost Per Clicks On Ads Fall In Q4
- From The Bench To The Quarterback: How Search Helps Brands Score
- Inaccurate Data Flooding An Industry Still Looking For Answers Through Attribution
- YouTube To Create 'Talkable' Second-Screen Moments With Super Bowl Live-Stream Halftime Show
- The Real Reason Google Glass Failed
- Microsoft To Invest Minority Stake In Alternative Android App Co. Cyanogen
- Google Publishes 3 Programmatic Resolutions
- Mobile Contributes Almost Half of Retail Search Activity
- Dentsu Appoints Horler To New U.S. CEO Post To Focus On Growth
- UltraViolet Video Ad Slams NFL Over Domestic Violence
- 90% Of Marketers Think Personalization Is The Future
- A Top Super Bowl Ad We All Hated
- Amazon Debuts Email Service
- Tumblr Backs Long-Form Content, Mobile Messaging
- Microsoft Debuts Outlook iOS & Android Apps
- Hopper, Backwards: Dish Service Allows Replay To Skip Super Bowl, Only Show Ads
- In Pre-Bowl Spot Lexus Touts RC F With RC (Radio-Controlled) Cars
- Search & Performance Marketing Daily - Wednesday, Jan. 28, 2015
- Google's Waze Real-Time Reporting App Criticized For Tracking Police
- Search On Yahoo's Radar, But Will It Become A Cash Engine?
- Digital Marketing New Hires Will Need Technical And Creative Skills
- Walmart, Other Brands, Retailers Cozy Up To Search Marketing Leading Up To Super Bowl
- 8 Ways To Repurpose Your Content For Increased Visibility
- Yahoo To Spin Off Alibaba Stake, Reports Earnings
- Mobile Contributes Almost Half of Retail Search Activity
- Pinterest Expands Promoted Pins, Enhances Brand Presence
- Companies That Take Social Media Security Lightly Won't Be Able To Hack It In 2015
- Owned, Earned And Native Have Arrived -- Have You?
- What The Mobile Tipping Point In Search Means For Marketers
- Apple Ripe To The Core: Reports $18B In Net Profit
- Digital Engagement Index
- Apple Adds Maps Feature for Businesses
- Mobile Fraud Projected to Increase
- Hulu: Viewability Focus Led To More Ad Spend
- Hackers Stole $215M From Businesses Using Email Scam in the Last 14 Months
- How Facebook Is Trying To Unlock The Money In Online Video
- 300 Hours Of Video Per Minute, Terrorist Propaganda Flooding YouTube
- Search & Performance Marketing Daily - Tuesday, Jan. 27, 2015
- Smartphone Revenue Share Rose 125% In Q4 2014
- Casale Media Rebrands To Index Exchange To Support Growth In Programmatic
- Tagga Debuts Tout Score For Brands To More Accurately Measure Engagement, Target Campaigns
- Adobe Report Suggests Media Buys More Effective On Certain Days Of The Week
- Facebook's New Sales Model Offers Conversion Lift
- Snapchat Launches Media Platform Discover
- Conde Nast Launches 23 Stories For In-House Native Ads
- New Vivaldi Web Browser Appeals To Power Users
- Virtual Vs. Real-World Communication Rising
- Forecast: Global Ad Spend Slows, Highest In Emerging Markets
- Google Fiber Rabbit Expanding To More Cities
- Microsoft's 2014 Revs Up 8%, Expects To Improve Ad Game In 2015
- Twitter Delivers Group Messaging, Rolls Out New Mobile Video Camera
- SproutLoud Taps Telmetrics To Offer Call Analytics
- Valentine's Day Spending To Hit Record $19 Billion
- Digital Engagement Index
- What Are UTMs And How Do I Use Them?
- Why More Connectivity Is Not Just More, But Different
- Facebook Referral Traffic Soars
- Smart Glass Adoption Will Grow In Business, Public Sectors
- 3 Mobile Marketing Resolutions To Maximize Your Impact
- WikiLeaks Angered That Google Shared Its Data With the FBI
- What Will Yahoo Do With Its Alibaba Stake? Answer May Arrive Today
- Facebook Downplays FBX, But Touts Real-Time Super Bowl Targeting
- Search & Performance Marketing Daily - Monday, Jan. 26, 2015
- Microsoft CEO Nadella Stepping Up Innovation Through Cloud, Search, Social Services
- Apple Inventor Steve Wozniak, Still A Kid At Heart, Reflects On Apple's Past, Present And Future
- Facebook Audience Network vs. AdSense: A Battle Royale Brews
- Consumers Say Ads Are Now Less Informative About Products
- Top 7 Things Nobody Will Miss When The Internet Disappears
- Car Owners Like Connected-Vehicle Features, But Only 30% Have Them
- Privacy Concerns Spark Government To Revise Health Insurance Site
- Super Bowl Teams Kick-Start More Social Buzz Than Other NFL Teams
- Mobile Payments: Tap to Pay vs. the Credit Card Swipe
- Creative Hijacks Agency Hashtags On Instagram To Score An Interview
- Digital Engagement Index
- Mobile Seen As Key Driver of Commerce
- WikiLeaks Complains Google Notification Of Passing Government Emails Came Two Years Late
- YouTube Forcing Artists Into "Music Key" Service
- AOL Ready To Drop Axe On Sales Staff
- Social Site Muslim Face To Eliminate Offensive Content
- Virtual Vs. Real-World Communication Rising
- Search & Performance Marketing Daily - Friday, Jan. 23, 2015
- Google's Schmidt Tells Us The 'Internet Will Disappear,' Microsoft Bing Defines What That Means
- Facebook Desperately Tries To Prove Itself To Search Marketers
- What To Do If Your Target Audience Hates You
- Microsoft Acquires Revolution Analytics With Focus On Predictive Analysis
- Watch Out Gen Y, Gen Z Is Nipping At Your Heels
- Anti-Piracy Group Sides With Miss AG Against Google
- Brands Missing Their Chance To 'Get' Us
- YP Bows Cross-Device Retargeting
- Affluent Travelers Tougher For Marketers To Reach
- Digital Engagement Index
- Two-Thirds Of Mobile App Developers Sell Programmatically
- Facebook Makes Big Pitch For Super Bowl Ad Dollars
- New Content Push From Snapchat, Tumblr Show A Growth Dynamic
- Does Pinterest Really Need More Men?
- Twitter Tells Big Hitters To Use Its Own Photo Tool, Not Instagram
- How Google Glass Bust Is Good For Google
- How To Validate Content Before Creating It
- Ford Opens Silicon Valley Innovation Center
- Search & Performance Marketing Daily - Thursday, Jan. 22, 2015
- Microsoft Unveils HoloLens, Readies Next Phase Of Interactive Advertising With Holographs
- Cxense Tech Lets 3D Interactive Images Run In Browsers
- Think Google Will Just Get A Slap On The Wrist From The EU? Think Again
- Google Slips In Q4, Gives Up Search Market Share To Bing, Yahoo
- Retail Search Intent For 2015 And Beyond
- MediaCom Takes CMA Best In Show For Pennzoil's Mario Karting
- Solving The Empowered Mobile Shopper
- Google, Viacom Prevail In Video Privacy Battle
- Shocase Launches New Social Net For Marketing Professionals
- Analytic Partners, Keller Fay, Converseon Team To Integrate Social, WOM
- Microsoft Somehow Manages To Make Google Glass Look Subtle
- comScore's Inventory Packages Blend Programmatic, Direct
- Do Consumers Trust Search Engines More Than Traditional Media?
- Mirum Management Team Taking Shape
- SAP Shows Its Might In Cloud Services
- Digital Engagement Index
- Google Reportedly Will Become Virtual Mobile Network Operator
- Search & Performance Marketing Daily - Wednesday, Jan. 21, 2015
- Industry Applauds Obama's State Of The Union Focus On Digital Concerns, Country Favors Taxing Wealthy
- Do Consumers Trust Search Engines More Than Traditional Media?
- Datanyze Builds Browser-Base Lead-Generation Tool That Identifies Email Addresses
- CPG Brands Getting Better At Building Cross-Category Relationships With Online Shoppers
- Retail Search Intent For 2015 And Beyond
- Apple Buys Music Analysts Startup Semetric
- Google Football-Related Searches Spike Leading Up To Super Bowl
- Lover.ly Wedding Site Capitalizes On Data To Serve Native Ads
- Shazam Raises $30M At $1B Valuation
- Closing The Gap Between Targeting And Performance
- Consumers with Wearables Will Share Info, Says Survey
- SpaceX Confirms Google's Investment, Giving It A Slight Ownership Stake
- Rapid Commerce Growth Forecast
- OTA Releases Guidelines On Privacy Assessment, Best Practices
- Google Says FTC Settlement For In-App Purchases Requires Dismissal Of Class-Action By Parents
- MediaMath Taps Integral For Media Measurement
- Ad Exchange Smaato Launches Mobile Ad Server
- Brands Fail To Keep Up With Rising Expectations
- Digital Engagement Index
- 4 Things CPG Marketers Should Put In This Year's Strategic Plan
- Search & Performance Marketing Daily - Tuesday, Jan. 20, 2015
- IAB Study: Programmatic Tech, Data Remain Daunting Challenge Marketers Will Overcome
- A $1 Billion Google Investment In SpaceX Would Make Internet Access Available Via Satellite
- The Future of Campaign Management Software ISN'T Campaign Management Software
- comScore Launches Video Metric Platform
- Twitter Buys Mobile Start-up ZipDial
- Think Social's Over-Hyped? Don't Worry, It Isn't Just You -- And The Data Can Prove It
- Meredith To Raise Allrecipes Rate Base To 1.1M
- 42% of Shoppers Would Share Mobile Info for Text Messaging
- Obama Online: Much Ado About Nothing?
- Facebook Reduces News Feed 'Hoaxes'
- Mobile Attribution Firm AppsFlyer Raises $20M In Series B Round
- BrightRoll Streamlines Analytics Reporting
- MediaMath Taps Integral For Media Measurement
- Google Continues To Dog Microsoft With Windows Bugs
- Samsung Brings In Design Head With Apple Connection
- Marriott Hotels To Carry Netflix, Hulu, Pandora
- Mobile Commerce Passes Desktop in Market
- Ford Testing Beacons for Dealers
- Search & Performance Marketing Daily - Monday, Jan. 19, 2015
- Seahawks And Patriots: Microsoft Bing Predicts Bittersweet Victory
- Search Has Its Head In The Cloud And Hands In Reducing Global Warming
- Del Monte Experiments With Content Marketing
- Think Social's Over-Hyped? Don't Worry, It Isn't Just You -- And The Data Can Prove It
- Short-Form Video Forecast To Hit $13B By 2020
- LAFF Debuts On Katz Broadcasting
- Follow The Mangled Bag: From Social Meme To Cross-Platform Campaign
- Omelet Cooks Up Campaign For Gardein
- It's Time To Face Some Advertising Truths
- Q&A: How Income Predicts Honesty
- BBC News Revamps Web Site, App
- Do Streaming Video Services Threaten The Video Ad Market?
- Google Glass Goes Back To The Drawing Board
- Virtual Mall Targets Mobile, Desktop International Shoppers
- Google Looks at Buying Mobile Payment Company Softcard, Says Report
- Google Rumored To Be In Talks To Acquire Softcard
- Apple Cuts Off Crimea Developers
- How To Identify Consumer Behavior In Google Analytics
- Amazon Studios Goes Into The Theatrical Film Biz
- Mobile 'Moments' Demand A Different Metric
- The Exaggerated Help-Wanted Ad
- Marketers Claim to Be More Mobile Than We Might Think
- Getting Sold On Twitter Selling
