On Monday morning, the headlines on the Golden Globes stories were either about the night's big winner -- the movie musical "La La Land" -- or the remarks by Meryl … Read the whole story
The Stinger takes Kia to another level, says Peter Schreyer, Kia president and chief design officer. "It's a special moment in my career, really," … Read the whole story
A new study from Wunderman, the WPP digital agency, found that 79% of consumers ages 18-65 in the U.S. say brands must actively demonstrate … Read the whole story
Litton Entertainment specializes in children's television and family entertainment programming, including "Litton's Weekend Adventure" on ABC stations, "One Magnificent Morning" on The CW and … Read the whole story
Swinand has been appointed North American CEO, effective immediately. The agency is also acquiring two firms that Swinand developed at his Chicago-based tech start-up … Read the whole story
In recent times and going forward, earned media are being given a more important place in Panera's strategic mix, Chris Hollander, head of marketing, … Read the whole story
Hulu secured the #9 spot on the Leaderboard thanks to its promotion of The Handmaid's Tale, premiering April 26th. A boost in YouTube views … Read the whole story
At an otherwise fractious and unpredictable time in American politics and media culture, former Fox anchor Megyn Kelly might be the only person around … Read the whole story
The Holy War between America's Second and Fourth Estates escalated Sunday evening during one of Hollywood's holiest nights, when actress Meryl Streep dissed a … Read the whole story
When George Schweitzer became head of marketing for CBS in the early 1990s, it was the most watched television network. A quarter of a … Read the whole story
As marketers, we have some responsibility for what "normal" looks like. Today, it's easy to be uncharitable to earlier progressive ads (most of them … Read the whole story
What does the consumer do to reconcile endless news reports that Obamacare will be repealed? Republicans blame previous congressional legislators for current, ever-higher health-care … Read the whole story
Medium, the writer-friendly online publication, is searching for another way to get around the same-old ad-driven media model. What are the solutions? Read the whole story
Netflix is notoriously careful with its viewer stats, but a Web site has put together some data suggesting what people in all 50 states … Read the whole story
The new year brings a new appetite for video services. According to a just-released report from market research firm Parks Associates,the demand for over-the-top … Read the whole story