That's what Peter Chernin, in essence would be getting, if his $500 million bid is accepted. Hulu's owners, News Corp. and the Walt Disney Co. would take their programming to … Read the whole story
Only a minority of consumers are using specially designed companion apps on laptops, tablets and smartphones while watching TV. While multitasking is pervasive, most … Read the whole story
It's up to publishers and marketers turn the $20 billion potential of mobile into the $20 billion mobile marketplace. Read the whole story
Keeping the promise it made last year, AOL on Tuesday plans to debut a supply-side platform for publishers. Marketplace by Adtech, so-called, is the … Read the whole story
Anthony Katsur, CEO of Maxifier, believes that in order to attract and keep brands online, we have to beat TV. Digital channels have formidable … Read the whole story
The big "NCAA Men's Basketball Championship" game between Louisville and Michigan has gained better overall viewing results versus a year ago. The tournament's TV … Read the whole story
Two takes on cord-cutting, both from the New York Times: Jenna Wortham discusses how video subscription services are handling the current trend of sharing … Read the whole story
It takes bandwidth to build the next-generation Internet. Austin, Texas, the home of SXSW Interactive, will become the next lucky city to give it … Read the whole story
Machinima named Annie Turkel regional vice president of sales west coast; Maciek Gorzkowski as senior director, global brand strategy; Jordan Stone as senior director, … Read the whole story
According to a report recently released by Nielsen, women have tremendous spending power in America today, and it's growing. Market estimates about their total … Read the whole story
Karen Jacobs has rejoined Starcom USA as executive vice president of integrated operations. Read the whole story