Around the Net In Brand Marketing Editions for April 2008
- Around the Net In Brand Marketing - Wednesday, April 30, 2008
- Starbucks Launching Line Of Smoothie-Like Drinks
- Kraft's New Product Lineup Emphasizes Innovation
- FTC Steps Up Oversight Of Sub-Prime Mortgage Marketing
- Wal-Mart Attracting More Affluent Consumers
- Lord & Taylor Looking To Travel Overseas; Expand At Home
- P&G Asks Viewers To Vote on Controversial TV Programming
- Post-It Notes Contest Seeks Unique Uses
- Around the Net In Brand Marketing - Tuesday, April 29, 2008
- Cadbury, Hershey Take Center Stage In Merger Rumors
- Hotels Grouping Guests By Lifestyle; Test Features In-Room Labs
- 'Grand Theft Auto IV' Revs Its Engines
- Under Armour Takes On Nike In Slumping Cross-Trainer Market
- Pringles Launches Campaign For New Stix Crackers
- Kerkorian Likely To Be Activist Shareholder At Ford
- FDA Denies Approval for Merck's Cordaptive Cholesterol Drug
- GM Scaling Back On SUVs And Big Pickups
- Around the Net In Brand Marketing - Monday, April 28, 2008
- Mars, Buffett Deal For Wrigley Will Reshape Candy Industry
- Hot Fashion Accessory: Eye Glasses
- Julie Stewart Has A Recipe For Change At Applebee's
- Marketers Hiding Their Customer Support Numbers
- D.C. Bike-Sharing Program To Be Subsidized By Advertising
- Kerkorian Amasses 4.7% Stake In Ford
- Continental Calls Off Merger Talks With United
- Around the Net In Brand Marketing - Friday, April 25, 2008
- LVMH Buys Swiss Maker Of Big Bang Wristwatches
- Big Marketers Fight Back Over Darfur Criticism
- Tough Times For Apparel Stores
- Product Of The Year Competition Comes To U.S.
- Starbucks Shakes Up Entertainment; Committed To Digital
- Plastic-Bottle Scare Is A Boon For Some
- Chrysler Lowers Car Loan Rate
- Around the Net In Brand Marketing - Thursday, April 24, 2008
- Wal-Mart Decides To Get Fashionable ... Again
- As IPod Sales Slow, Apple Plays On
- Sam's, Costco Limit Rice Sales As Global Shortage Spreads
- New Campaign Aims To Extend Uses For Chi Chi's Salsa
- Recession Will Alter The Way Consumers Buy
- Wendy's Unveils Merger Deal With Peltz' Triarc
- Heineken's Premium-Light Ads Tap Into Drinkers' Altruism
- Around the Net In Brand Marketing - Wednesday, April 23, 2008
- Mulally's Cultural Changes Gain Traction At Ford
- Nintendo's 'Wii Fit' PR Campaign Targets Women
- Marketers Barrage Patent Office With Green-Themed Trademarks
- High Risk, High Reward For Playing Brand Exclusives Game
- Microsoft Makes Strategic Shift With Web-Based Live Mesh
- Home Depot Names Frank Bifulco CMO
- Tyson Told To End An Antibiotic Claim
- Around the Net In Brand Marketing - Tuesday, April 22, 2008
- Mattel Looks To Breathe Life Back Into Barbie
- Disney Creates Division To Produce Nature Flicks
- Puma Going Hollywood To Boost Entertainment Marketing
- Good Times Still Rolling For Rolls Royce
- Dave Burwick To Head Pepsi's International Sales, Market
- New 36 MPG Fuel Rules Will Increase Cost Of Vehicles
- Around the Net In Brand Marketing - Monday, April 21, 2008
- Marine Corps Hones Targeting Of Women, Ethnic Groups
- Macy's Decides Local Works Best After All
- Buyers Pick Brand Benefits Over Price At The Pump
- Automakers Take Local Approach For SUVs, Pickups
- New Era Takes Its Baseball Caps On Global Road Trip
- Latest Indiana Jones Flick Attracts A Bevy Of Marketers
- CPGs Watch as Clorox Crashes the Green Party
- Procter & Gamble Runs its Own Web Shows
- Around the Net In Brand Marketing - Friday, April 18, 2008
- Clive Davis Pushed Aside, Marking End Of An Era
- Wal-Mart Yanking Baby Bottles Made With Bisphenol A
- Nestlé Plans To Catch Up In Premium Chocolate Market
- Jolt Uses SWAT-Style Vehicle In Guerilla Relaunch
- Harley Production Cut May Drive Up Price, Prestige
- Perfume Marketers Wrinkle Their Noses At Bloggers' Comments
- Diageo Tries to Capitalize On Clinton's Crown Royal Shot
- Around the Net In Brand Marketing - Thursday, April 17, 2008
- GM Streamlines Into Four Sales Channels
- Hallmark Introducing Recordable Cards At Retail
- P&G Will Roll Out More Mr. Clean Performance Car Washes
- Protesters Assail Coca-Cola Over Olympic Sponsorship
- Glaxo Reinvents Old Drugs As Originals Lose Patents
- Claiborne Said To Be Shopping Fragrance Business
- Element 79's Work for PepsiCo Fizzles Out
- MindShare To Create Branded Content, Take On McKinsey
