NYT Inks Deal With Wine Pub

  • December 17, 2002
The New York Times and The Press Democrat of Santa Rosa, Calif., both owned by The New York Times Company, announced yesterday plans for the joint distribution of The Press Democrat's quarterly magazine, Savor Wine Country. Under the terms of the agreement, the magazine will be distributed in the Sunday edition of The New York Times in northern California, in addition to already being distributed in the Sunday edition of the Press Democrat in Sonoma County. The distribution will begin on March 9, 2003. The Sunday Press Democrat in Sonoma County has a circulation of 98,000 and a penetration of 62% of all adults in the market.
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