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Tit For Tat: GM Grabbed Ewanick, Hyundai Grabs Shannon

Hyundai lost its chief U.S. marketing executive Joel Ewanick to General Motors last year. Now Hyundai has hired Steve Shannon, a 25-year GM veteran and most recently executive director of marketing at Cadillac, as marketing chief at its Fountain Valley, Calif., headquarters.

The new VP marketing will take the job on April 18, according to Chris Hosford, Hyundai's chief U.S. spokesperson. Shannon was the chief marketer at Cadillac until last March, when former CEO Ed Whitacre let him go as part of several shakeups that happened during that period.

Read the whole story at Automotive News »

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