Traffic Up On, Mobile Properties

  • April 21, 2011 is touting big traffic and usage gains online and on its mobile properties. The official site of Major League Baseball said it drew the most page views in its history on April 20 as fans visited 142.3 million pages. The site has averaged 11.5 million visitors per day since during the first 20 days of the 2011 season, up 17% from a year ago. On mobile devices, sites have drawn 992 million page views, nearly tripling from a year ago. The latest version of its At Bat application has been accessed 35 million times since Opening Day. The app, which sells for $15, has been opened an average of 1.75 million times a day, more than double last year's figure.--Mark Walsh
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