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Luxury Brands Go To Print

Maybe brands like Cartier, and Oscar de la Renta are reading reports from Ipsos MediaCT, which found that affluent consumers read more print media. Those brands, plus Carolina Herrera and Harry Winston are doubling up on ad placements this month in Hearst’s Town & Country not only in the October issue, but in the fall/winter Weddings publication released at the same time.

Read the whole story at Luxury Daily »

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