Around the Net
Emails Reveal Apple Marketing Chief Blamed TBWA/Media Arts Lab For Losing Cool to Samsung
- Business Insider, Monday, April 7, 2014 5:20 PM
Apple's marketing chief Phil Schiller tore into his ad agency TBWA/Media Arts Lab, when The Wall Street Journal wrote an article, "Has Apple Lost Its Cool to Samsung?" Emails that have emerged from the Samsung-Apple lawsuit show that Schiller forwarded the story to his agency writing, "We have a lot of work to do to turn this around."
