- BBC, Tuesday, September 16, 2014 11:39 AM
For publishers, are messaging (or “chat”) apps emerging as the next great distribution channel? That might be a stretch, but BBC News did just launch an account on instant messaging app
Line. “BBC’s Line account is its first international news channel inside a chat app, ‘partly to try and make an assessment of whether there is value in a global news
proposition,’” Trushar Barot, apps editor, BBC World Service and Global News, tells Journalism.co.uk.
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