Nieman Lab considers “The Serial” -- a new podcast series produced by the same folks behind This American Life. “Each week, Serial will release an hour-long episode that tells the
next installment in the story of a 1999 murder,” it reports. “The Serial team is hoping this suspense will be addictive and help to turn "This American Life" listeners into Serial fans as
well.” Meanwhile, in addition to airing the first episode during This American Life’s usual time slot, Serial will be reaching out to its audience via Facebook, Twitter, and email
newsletter, plus the occasional on-air shoutout from "TAL" host Ira Glass.”
Read the whole story at Nieman Lab »
