Around the Net
Ford Hosts Hackathons For Connected Cars
- Mobile Marketer, Wednesday, January 11, 2017 10:12 AM
Ford has been hosting hackathons in service to its Sync AppLink smartphone application connectivity technology, and they have already paid dividends in the form of experiments with brands such as
IBM Watson.
The Sync AppLink technology has done wonders for opening up Ford’s vehicles to applications for connected platforms, including mobile payments for fuel,
navigation, wearables integration and other capabilities. Many of the varied usages of the Sync AppLink tech emerged as products of partnerships with high-profile brands, such as ExxonMobil, Samsung,
DriverScore and Dash Radio.
