• by Joe Mandese  @mp_joemandese, February 28, 2023

To commemorate its 100th anniversary, the March 3 issue of Time magazine features 144 mini-covers all framed in its iconic red borders.

The "A Century of Impact" cover story is part of a multiplatform editorial project celebrating the legacy of the magazine's "trusted and impactful storytelling" -- especially its cover ones.

From its first March 3, 1923 edition featuring a cover story (see below) about the retirement of legendary GOP lawmaker “Uncle Joe” Cannon to April 6, 1966 "Is God Dead?" to covers featuring world leaders -- both good and bad -- to ones memorializing world events, the special edition provides a thumbnail snapshot of some of the most memorable cover stories spanning more than 5,000 editions of Time magazine.

“We are proud and energized to enter our centennial year with the largest and most engaged audience in our history and a powerful brand built on TIME’s legacy of 100 years of trust and impactful storytelling,” said TIME Chief Executive Officer Jessica Sibley. “Now, as we celebrate this milestone, we are focused on cementing TIME's position for the future by continuing to accelerate our digital transformation, while reaching new customers and audiences and driving relevancy.” 

Highlights include: 

• TIME's Creative Director D.W. Pine, who has created more than 800 covers in 25 years, on what the cover of TIME means and how it has evolved over the course of a century: https://bit.ly/3y1z49D 

• The Dalai Lama on the gratitude he feels looking back at his escape from Tibet 64 years after appearing on the cover of TIME: https://bit.ly/3SHL9dG 

• Bibi Aisha's TIME cover in 2010 showed the world the brutality of the Taliban. In an interview with Angelina Jolie, Aisha speaks about how it also changed her life: https://bit.ly/3EJYdtj 

• Laverne Cox on what’s changed since the 2014 ‘Transgender Tipping Point’ TIME cover: https://bit.ly/3kw0KAc 

• Spike Lee on Jackie Robinson’s influence and the 1947 TIME cover of the athlete that now hangs in his office: https://bit.ly/3IuwrSk 

• An interview with Jamie Lynne Grumet a decade after appearing on TIME's controversial breastfeeding cover: https://bit.ly/3metsGs 

• Nancy Gibbs, the first woman to be editor-in-chief of TIME, on the lasting influence of the magazine's 1923 debut: https://bit.ly/3IF3P9n 

• Former editor-in-chief of TIME Richard Stengel on how TIME's choice of 'You' for Person of the Year in 2006 was mocked but now seems prescient: https://bit.ly/3YYYJeV 

• Martin Luther King Jr.’s letter to TIME co-founder Henry Luce on being named ‘Man of the Year’ in 1964: https://bit.ly/3Y66X3t 

• Big Bird on how TIME should celebrate 100 years by being neighborly: https://bit.ly/3EHyd1z 

• An interview with TIME Inc. archivist Bill Hooper on the ever-lasting influence of the newsmagazine: https://bit.ly/3kw0hxW