Jockey is going retro to bow a line of '70s style underwear. The SKU, Jockey Y-Front Briefs, are single-color briefs with white seams. They are at Urban Outfitters--the first time the retailer has
sold Jockey. The brand is packaging the briefs in plastic tubes, three to a package, like tennis balls.
In January, Jockey plans to expand the collection at Urban Outfitters with the
addition of a line of retro-style trunks.