• Just an Online Minute... AOL's Big Day
    Today will be a big day for AOL Time Warner. Richard Parsons will officially take over as chief executive from retiring Gerald Levin.
  • Just an Online Minute... Students Turn to the Web
    comScore Networks has just released the results of its latest survey of worldwide and U.S. Internet surfing activity for the month of April, and it looks like there is slight growth in the worldwide Internet population. More important, however, is the reason behind that growth - students.
  • Just an Online Minute... Multitasking on the Rise
    We know multitasking is a favorite activity of some web users. But who those users are and what exactly they’re doing while they’re surfing the web is largely unknown as of yet. From a February 2002 US Department of Commerce report we know that 56.5% of all TV households are equipped with a computer, but does that mean they’re a prime target for TV/Web cross promotions?
  • Just an Online Minute... eBay to Spend Less on AOL
    What’s going on at AOL? First, the company surprised everyone when they decided not to renew their deal with Overture – the undisputed leader of the pay-for-performance search listings group – and went with Google, which only recently began offering the paid search listings service. Another interesting announcement came late on Friday.
  • Just an Online Minute... Star Wars Traffic
    Media Metrix reports that it’s finally safe to say that Hollywood has mastered the power of the Web to market movies.
  • Just an Online Minute... Email is Dominant
    What’s the first thing you do when you log on to the Internet every day? Probably check you email, right? Congratulations, you’re a statistic!
  • Just an Online Minute... Piece by Piece
    NetRatings is on a buying spree. Regulatory concerns may have derailed their merger with Jupiter Media Metrix earlier this year, but there seems to be nothing stopping them from buying up many of JMM’s pieces.
  • Just an Online Minute... Ford Does it Again
    Almost exactly a year ago, on May 4, 2001, Yahoo and Ford made online ad history with the Explorer ad that featured with flying birds, the sound of a powerful motor, a shaking screen and a huge red Explorer driving up to the front, taking over most of the homepage. Well, Ford and Yahoo! are at it again.
  • Just an Online Minute... All Under One Roof
    Two interesting acquisitions to talk about today. The first involved DoubleClick and Nielsen//NetRatings, the second – Unicast and Enliven.
  • Just an Online Minute... Silly Studies
    Ok, I’ve simmered long enough. On Tuesday, email marketing firm e-Dialog released the results of a very interesting piece of what they called 'research,' titled “2002 Email Marketing Benchmarking Study.”
« Previous EntriesNext Entries »