London Blog
Digital advertisers know they need to be more transparent, but will they go the full hog and have transparency audits, as ANA suggests? Read the whole story
- COMMENTARY
It's so easy to write off email and forget how it's the main way we're targeted in digital and identified in cross-channel purchases. Read the whole story
- COMMENTARY
Six in ten ad blockers cut out ads because of the poor user experience. Surely it's time that the industry compromises with the overloaded? Read the whole story
COMMENTARYThe scope of the Internet of Things is continually magnified. First, there's the sheer size. With estimates of more than 600 million wearables in … Read the whole story
Advertisers should require their agencies to disclose "all potential conflicts of interest" and comply with thorough audits covering the agency, its parent company, affiliates … Read the whole story
The Internet of Things is the driving force behind a significant new investment from Japanese mega-player SoftBank. The tech investment company, which is responsible … Read the whole story
