A new era begins at the ad agency today as Interpublic Group named a new CEO to switch things up at the scandal-ridden shop. … Read the whole story

It's not an inevitable cost of doing business online -- ad fraud will be beaten through three clear trends. Read the whole story

Google announced Tuesday the launch of an updated SEO Starter Guide to help marketers and webmasters create search-engine friendly websites. Read the whole story

Perform Media officially launched with more than a dozen Yahoo industry vets supporting the technology and business model that connects search with native and … Read the whole story