Marketing Daily
Wednesday, June 29, 2016
  • Hershey's Unveils First Olympics Campaign

    "Hello From Home" features an addition to the brand's ambassadors team, U.S. Olympic hopeful gymnast Simone Biles, as well as two 2012 gold medalists. Read the whole story

  • Starbucks, Nike Tops In Instagram Engagement

    Starbucks effectively uses Instagram by tying its product to every aspect of their customer's lives, Kara Burney, TrackMaven's director of content. tells "Marketing Daily." Read the whole story

  • Back To School Underway; Staples Taps Perry To Reach Teachers

    This year, the retail chain is including a sweepstakes, so that anyone who spends $25 or more at Staples can enter to win a … Read the whole story

  • For BBDO And Mars, Award-Winning Creative Is A Marriage

    Great creative adds value to the company's bottom line, proclaimed Bruce McColl, global chief marketing officer, Mars, during a presentation with David Lubars, worldwide … Read the whole story