MediaDailyNews
Thursday, January 23, 2003
  • When Counterprogramming Super Bowl, Cable's Strategies Vary

    How do you counterprogram the Super Bowl? If you’re a cable channel that targets women, you play to your strengths. Read the whole story

  • Red Dailies To End Sampling

    After nearly three months after launching competing tabloids targeting Gen Y readers, the Chicago Tribune and the Sun-Times have begun the process to transitioning … Read the whole story

  • CBS, NBC Highly Top Latest Nielsen Survey

    Two special programs – football and an awards ceremony – dominated the latest Nielsen Media Research ratings list along with perennial winners CSI, Friends … Read the whole story

  • NATPE President Plans Resignation

    As a syndicated TV group’s big convention winds down in New Orleans, its leader plans to step down. Read the whole story