- MediaDailyNews - Thursday, Sept. 16, 2021
- Stagwell Merges Assembly And ForwardPMX
- Facebook Unveils New Conversational Ad Formats, Aimed At Small Businesses
- Facebook, Google Profit Off 'Abortion Reversal' Ads Served To Minors, Study Shows
- Lawmakers Urge Facebook To Halt Plans To Launch New Platforms For Kids
- An 'MRC' For Disinformation
- Next New Thing In Mobile Marketing: The Phone?
- Of Metaphor, Meaning And Cross-Platform/TV Audience Measurement
- Health Apps Must Notify Consumers About Unauthorized Disclosures, FTC Says
- Twitter Unveils New Tools to Help Brands In Q4
- Why Are CTV Ad Rates So High?
- Shutterstock Launches National TV Campaign, Rebrands As Content Creation Platform
- Nexstar Media Group Forms Stellar, A Cross-Selling Local TV-Streaming Platform
- Report: TV Sees 31% Ad Revenue Growth In Q2, But Will Go Negative In Q4
- 'Time' Features 7 Covers For Its 2021 Time100 Listing
- MediaDailyNews - Wednesday, Sept. 15, 2021
- ARF Calls For Action To Save Ad-Supported Media, Doesn't Say What It Is
- Marketer Optimism Hits Highest Point Since 2015, Delta Variant Signals New Crash
- Mediaocean Integrates TikTok: Enables Agencies To Plan, Buy, Measure, Optimize
- Starbucks Launches Instagram AR Effect With Poet Morgan Harper Nichols
- Epidemic Of Declining Audiences Hits TV's Awards Shows
- ispDigital Acquires 'Cognitive Marketing' Firm Happyfication, Integrates With Digilant
- Honda, Billboard Debut TikTok Challenge
- Teaching, Preaching And Screeching: What's Wrong With Vaccine Messaging
- 'Entertainment Weekly' Gets Brand Refresh, New Edit Features
- Commercial Frequency Really Wears Me Out!
- Define The Biggest TV Show In The U.S. - Then Ask Viewers
- S4 Capital Raises Full-Year Guidance After Strong First Half
- Is Warner Bros. Sending A Secret Message In The 'Matrix' Poster?
- MediaDailyNews - Tuesday, Sept. 14, 2021
- Ad Industry Defends 'Inaccurately Maligned' Targeting
- UM Creates Chief Diversity Officer Role, Taps Diversity Vet Marshall To Fill It
- Agencies Pledge To Promote Responsible Influencer Marketing Of Alcohol
- Advertising Emerges As Fastest-Growing Source Of Recorded Music Revenues
- INSP Taps Horizon Media As Marketing AOR
- Burns' Ali Documentary Might Be The Greatest TV Show This Year
- New Season: CBS Sticks With Franchise Shows, Expands Metrics For Ad Guarantees
- Intuit Acquires MailChimp For $12B
- 10 Really Good Streaming Shows You May Have Missed
- 'Lead Generation,' 'Brand-Building Strategy' Intent Data Spikes Among Brands
- Here's Some Of What TransUnion's $3.1B Neustar Deal Gets It
- Measurement: Advertisers Least Satisfied With Digital Video, Linear TV, Digital Audio
- Let's Talk About Trust
- Fox Buys TMZ, Reportedly For Under $50M
- Cryptocurrency Startup BlockFi Launches First TV, Social Ad Campaign
- MediaDailyNews - Monday, Sept. 13, 2021
- Credit Data Giant TransUnion Acquires Marketing Data Giant Neustar For $3.1B, Will Accelerate Diversification
- Havas Takes The Pledge, Vows To Throw Support Behind 'Protect Our Press'
- Reflections Of 9/11: How Madison Avenue Remembers It
- Being There, Sort Of
- Havas Media Raids Data And Analytics Talent From Rival Shops
- NFL Kickoff 2021: Opening Game Up 19% To 24M Viewers
- Chromosome Apocalypse Is TV's Newest End-Of-The-World Scenario
- Amazon, Roku Move To Branded TV Sets - Will Apple Follow?
- Facebook, Ray-Ban Create Smart Glasses - But Will Consumers Buy Them?
- House Democrats Propose $1 Billion For FTC To Create New Privacy Division
- Former CBS Interactive Chief And Tinder CEO Takes Helm At Yahoo
- WFA Reels In Commitments To Its Planet Pledge Initiative
- 'BuzzFeed' Confirms Potential For Ecommerce Growth
- Targeting Ads To The Unvaccinated Becomes An Art
- MediaDailyNews - Friday, Sept. 10, 2021
- 9/11 Ranks Second Only To COVID As Life-Altering Event For Americans
- Focusing On What's Important
- Unilever Completes $4 Billion Media Agency Review
- Nielsen Chief: We'll Regain Accreditation In Months, But Focus Is On 'Nielsen One'
- MRC Updates In-Game Ad Measurement
- VAB Forms Measurement Innovation Task Force, Wants 'Unified Approach'
- MediaKits Launches Self-Serve Tool For Creators To Showcase Their Brand Online
- Jay Leno On His New Show, Late-Night TV And The Future Of Cars
- Hudson MX Taps Former MediaOcean Ops Head Charlotte Martin
- Pepsi Gears Up Fans To Encourage Football Binge-Watching
- NFL's 'Sunday Ticket' Reportedly Being Pursued By ESPN
- Verizon Drops NFL Mobile Streaming Rights In New 10-Year 5G Deal
- Texas Governor Signs Law Banning Social Platforms From 'Censoring' Posts
- Innovid Expands IAS Integration To Include CTV Measurement
- MediaDailyNews - Thursday, Sept. 9, 2021
- NBC Sees Double-Digit NFL Price Hikes, Super Bowl Hits $6.5M For 30-Second Spot
- Out-Of-Home's Pandemic Paradox: U.S. Time Spent Rose As Ad Spending Crashed
- S4 Capital's Media.Monks Merges With Cashmere
- 9/11 Plus 20: TV Marks Two-Decade Anniversary Milestone
- FTC Unseals Allegations Against Facebook, Including Monthly User Data
- Media Bridge Taps Radio Vet Knoepke To Lead Marketing
- Adland's Madonna Badger Wins Lifetime Achievement Award
- AMC Goes Where Cinemas Have Never Gone Before: National TV
- AMC Theatres Unveils First National Movie Theater Campaign, $25M Ad Budget Mostly For TV
- U.S. CTV Households Plateau, But Devices Per Household Soar
- Investor Village Seeks To Revive Class-Action Against Facebook Over Ad Targeting
- Video, Vertical Product Ad Pilots Running On Microsoft Audience Network
- Will Murdoch Get Last Laugh At Theranos Trial?
- How To Become 'The Wizard Of Aahhhhs'
- Mobile In-Game Advertising Grows -- But Expect Some Changes
- MediaDailyNews - Wednesday, Sept. 8, 2021
- WFA Study Finds Media 'Capability Gaps'
- Why A College Athlete Ruling Is A Slam Dunk For Influencer Marketing
- All The COVID News That's Unfit To Print: 519 And Counting
- 'Kin' And Other TV Mob Dramas Are All Related
- Does The Media Industry Really Want More Accurate Ratings?
- Adrift In The Metaverse
- Microsoft Start Feeds Publishers' Digital Content To Readers
- Havas Veterans Launch New Healthcare Agency
- Locast Claimed To Offer A 'Public Service,' But A Judge Disagreed
- Kantar Names Bacuvier Worldpanel Global CEO
- Public Trust In Media Declines Amid Wider Partisan Divide
- Tinuiti Wants CMOs To 'Rethink' Advertising And Marketing, Launches First Ad Campaign
- FCC Revisists Broadband Competition In Apartment Buildings
- Land Rover Partners With James Bond Film
- Hulu Ups VOD Service Options By $1/Month
- Streaming Ads Twice As Likely To Be Deemed Relevant As Linear TV Ads
- MediaDailyNews - Tuesday, Sept. 7, 2021
- Starcom Showcases Bravest Talent In Series Promoting Industry Diversity
- Does The Media Industry Really Want More Accurate Ratings?
- Say Aloha To Disney's Delightful New 'Doogie'
- Microsoft Speeds Indexing, Makes Bing Content Submission API Available To All
- Locast Suspends Operation After Losing Key Court Battle
- 'New York Times' Extends Paywall Strategy To 'Wirecutter'
- Texas Passes Bill Prohibiting Social Media Companies From 'Censoring' Posts
- Disney's 'Shang-Chi' Rings Labor Day Box-Office Bell, With Modest TV Ad Spend
- The Dying Art Of Marketing Magic
- MediaDailyNews - Friday, Sept. 3, 2021
- MRC Revises OTT/CTV Guidance, Aligns Definitions With Prevailing Industry Usage
- Wavemaker Prevails In De'Longhi NA Media Review
- LinkedIn Urges Judge To Toss Lawsuit Over Ad Metrics -- For Good
- 'Hype House' Boosts Pool-Sharing Brand: Influencers Take Plunge Via TikTok, Instagram
- Amazon Poised To Launch Own-Brand TV In U.S.: Report
- CMO Tenure Hits 10-Year Low
- Hulu Series Reveals Dark Side Of Social Media Fame
- Nielsen's Wall Street Investors Not Reacting To MRC Accreditation News
- Tomorrow's Media Agency Is A Modular Tech Platform
- OTT Platforms' Ad Spend Increased 47% In 2021
- Computer Repair Shop Owner Who Lost Defamation Case Must Pay Twitter's Legal Bills
- Apple's Latest Payment Policy For Media Apps Has Pitfalls
- ESPN+ Debuts New Brand Campaign Inviting Fans To 'Join The Evolution'
- MediaDailyNews - Thursday, Sept. 2, 2021
- MRC Suspends Accreditation For Both Nielsen's National And Local Ratings Services
- Nielsen, Clients React To MRC's Suspensions
- The Ratings War
- CBS' Strong Upfront, Early NFL Deal-Making Yields Solid Advertising Position
- Publicis Groupe Wins Consolidated $200 Million Planet Fitness Account
- De Beers Consolidates Global Media AOR At Havas Media Group
- 'Jeopardy' Trebek Replacement Plan Was Botched From Day One
- Kantar Research Finds In-Game, Streaming, Podcasts Among Most Improved Media For 'Ad Equity'
- DOJ Preparing To Sue Google Over Alleged Ad Monopoly: Report
- Mailchimp Could Be Sold To Intuit For Over $10 Billion: Report
- Google To Shutter Expanded Text Ads
- Locast Loses Big Ruling In Battle With TV Broadcasters
- Top 3 Premium Streamers May Have Hit Saturation Point: Survey
- The Planet Is Angry. Are You Willing To Do Something About It?
- WhatsApp Fined $266M By Ireland Data Privacy Regulator Over Data Shared With Facebook