- MediaPost Weekend - Saturday, Sept. 24, 2022
- 'Parade' Magazine Will Close Print Edition In November
- Q: When Is A Medium Not A Medium? A: When It's A Line Item
- GroupM Benchmarks 'Retail Media' At 11% Of Total Ad Spend, Growing Fast
- Ad Market Declines For Third Consecutive Month In August
- Comcast Plummets In August On Year-Ago Olympic Comps
- Billions More Reasons Why GroupM Remains Bullish On Advertising
- Halloween Expected To Spawn Monster Sales
- New Era Of TV 'Tune-In' Promotion Emerging
- YouTube Adds Revenue Sharing To Shorts Videos
- CNN Taps Tapper In Primetime Overhaul
- Walmart Connect Opens Door To Ad, Video Partnerships With TikTok, Snap, Roku, Others
- Carbon Emerges As Key Ad Performance Indicator: Clients/Agencies Split On Cost
- Grocery Shopping: Market Basket Beats Aldi, As Amazon Falls from Favor
- S4 Reports Strong First Half Organic Growth, Net Loss Widens
- GroupM's Gerber: ACR Providers Are Being Glassholes, Need To Pool Their Data
- MRC Releases Final 'Outcomes' Measurement Standards
- 'Simpsons' Season Premiere Takes On Cancel Culture, Social Media
- Stagwell Launches 'Risk And Reputation Unit,' Led Personally By CEO Penn
- IPG NewsGuard Exclusive Ending, Others Can Use TV News Ratings Beginning In January
- Apple Music Bumps Pepsi As Super Bowl Halftime Show Sponsor
- Network Reality: Prime Time Unscripted Shows Are Adding Up
- MediaPost Weekend - Saturday, Sept. 17, 2022
- Mindshare, GroupM Top New Biz Charts For The First Half Of 2022
- Agencies Say Obtaining New Business Is Harder In 2022
- Publicis Taps PMX Chief Raviv To Oversee All Global Media Ops
- Congressional Report Cites UM, Others For 'Greenwashing' Fossil Fuel
- Expert Reveals How Fossil Fuel Marketers 'Over-Index' Their Green Reputations
- Let's Get Them Today, Then
- In $3B Giveaway, Patagonia Redefines Brand Purpose
- 'Dark Patterns' Trick Consumers Into Sharing Data, Making Purchases, FTC Report Says
- Funeral For Queen Elizabeth Will Be Huge, Global TV Event
- What An Ad-Supported Netflix Tier Will Mean For TV Marketers
- Google Gives Publishers More Ways To Manage First-Party Data
- Is This Dollar Stores' Moment To Shine?
- California Sues Amazon Over Pricing Policies
- The Emmys Hits Another Record Viewership Low: 5.9M Viewers
- Ad Biz Practices What It Preaches, Er, I Mean Votes
- What Would A 'Decentralized' Social Media Network Look Like?
- GAO Calls For Sweeping Online Privacy Law
- 50 Shades Of Greying
- Children's Advocates Seek Senate Vote On Bills To Regulate Social Media
- IAB: More Than Half Of Ad Data Signals Already Lost, Warns Legislation Is Greatest Threat
- Brand Extensions Are All The Rage In Fall Network Lineups
- NBC's 'SNF' Opener Delivers Best Result In 7 Years, 25M Viewers
- Last Cognition Attribution
- Why Don't Advertisers Take A Stand?
- Omnicom's Hearts & Science Elevates Stanger To US CEO, Ups Basile To COO
- MyPillow Guy: Who Needs A Phone When You Own Fox News In Prime-Time
- Cut Monthly TV Bills By Sub-Sharing, Service-Hopping, 'CR' Says
- Publicis Groupe CEO Sadoun To Serve Another Four Years Under Renewed Mandate
- Dentsu Quietly Joins The web3 Club, New Unit Will Develop A 'Sound Market'
- Analysis Finds 'Issues' Ads Approaching Two-Thirds Of Political Ad Spending
- MediaPost Weekend - Saturday, Sept. 10, 2022
- God Save The Norm
- Queen Elizabeth II's Relationship With Media Technology
- Judge Dismisses Trump Suit Against Clinton, Neustar, Others: Calls It Political, Not Legal
- Thrill Is Gone As Audiences Dwindle For Emmys, Other Awards Shows
- Roblox Developing New, 'Immersive' Ad Formats
- Google Exclusivity And DOJ's Battle Over Search
- Twenty Years After Her First Gap Gig, Selma Blair Comes Full Circle, Drops Her Pants
- White House Backs New Privacy Laws, Section 230 Overhaul
- We Need 'Act-Alike' Ad Targeting, Not Look-Alikes
- New Social Net Pays Its Users, Turns Ad Dollars Into Cash Giveaways
- Paging Dr. Retail: Walmart, CVS Expand Healthcare Reach
- Agency New Biz Lags Through First Seven Months, Especially For Creative
- Taco Bell Brings Back Mexican Pizza, Again
- Gaming Engine Unity Selects Media.Monks As Global Media AOR
- Mobile Data Brokers Under Fire Over Surveillance
- Super Bowl 95% Sold, Many Spots Topping $7M
- ANA Campaigns Against 'Purpose-Washing,' Releases Industry Guidelines To Prevent It
- Judge Sides Against Facebook In Battle Over Washington State Political Ads
- Eyebuydirect Rebrands, Focuses On Individuality
- Dentsu International Folds As Part Of 'One Management' Approach, Details To Come
- Dealing With Daily Doom
- MediaPost Weekend - Saturday, Sept. 3, 2022
- Dentsu Confirms Plans For Yet Another Reorg, Likely To Involve Media Ops
- After 40 Years, B-Movie Host Svengoolie Is Saturday Night Star
- D.C. AG Can Proceed With Location Privacy Case Against Google
- Disney Reportedly Considering Amazon-Like Membership Plan
- Nissan's Heisman House Effort Includes NFTs, Virtual World
- Paramount Global Joins Streamer 'Bundling' Push With Paramount+ And Showtime
- Pfizer Hires Big Tech Exec As First Global Chief Marketing Officer
- The Decline Of Western Civilization, Optimized
- Taboola Claims Free 'Wallpaper' Service Will Drive 500M Visits To Sites, Bypassing Search Engines
- California Passes Bill Restricting Data Collection From Minors
- Despite Stalled Spending, Back-To-School Gets Closer To Normal
- Auto-Optimized Audiences: 3 Things You Need To Know
- Appeals Court Revives Ad-Tech Company's Antitrust Claims Against Google
- Netflix Ad-Supported Option Could Cost $7 To $9 A Month: Report
- FTC Sues Kochava Over Sale Of Location Data
- QAnon Conspiracy Promoters Find New Home On 'Truth Social'
- Trump's Truth Social Delayed For Release In Google Play Store