Mad Blog
In all great political dynasties -- say, the Trumps, Bushes, Kennedys, Corleones,and Clintons, among others -- there are always "I, Claudius"-meets-"House of Cards"-like elements of infighting, intrigue and betrayal. Read the whole story
The carmaker launched a U.S. media review in May of 2015. UM has serviced the account since winning the client's previous U.S. review in … Read the whole story
While things are not dire, CEO Maurice Levy said the loss of accounts in 2015 will have a "significant impact" on the current quarter. Read the whole story
The company said that it would combine its existing Forward Media with FullSIX, which it acquired last year to form the new offering, effective … Read the whole story
Wall Street pushed Interpublic's stock down in morning trading, although some analysts said that was shortsighted. The firm posted 3.7% organic growth for the … Read the whole story
The health-casual restaurant chain is challenging the creative shop to "produce memorable content that people will talk about on its Facebook, Twitter and Instagram … Read the whole story
The two shops were familiar with one another. TSW and Elarbee Media have been working in partnership for a number of months prior to … Read the whole story
Appelbaum will oversee a growing team of seven strategists across the network that are integrated with the agency's broader media, PR and social teams. … Read the whole story
Gillette launched "Perfect Isn't Pretty," a three-minute video starring Olympic athletes and their far-from-perfect lives. A 60-second version of the ad will run throughout … Read the whole story
M&C Saatchi Mobile, hired Sarah Casebolt as business development director, U.S. Casebolt joins the agency from Starcom Mediavest in London where she served as … Read the whole story
Kahn Media was named agency of record for Doug Herbert's B.R.A.K.E.S. (Be Responsible and Keep Everyone Safe) Teen Pro-Active Driving School, a non-profit that … Read the whole story
