Mediapsssst
While things are not dire, CEO Maurice Levy said the loss of accounts in 2015 will have a "significant impact" on the current quarter. Read the whole story
The carmaker launched a U.S. media review in May of 2015. UM has serviced the account since winning the client's previous U.S. review in … Read the whole story
The company said that it would combine its existing Forward Media with FullSIX, which it acquired last year to form the new offering, effective … Read the whole story
Wall Street pushed Interpublic's stock down in morning trading, although some analysts said that was shortsighted. The firm posted 3.7% organic growth for the … Read the whole story
The health-casual restaurant chain is challenging the creative shop to "produce memorable content that people will talk about on its Facebook, Twitter and Instagram … Read the whole story
The two shops were familiar with one another. TSW and Elarbee Media have been working in partnership for a number of months prior to … Read the whole story
Appelbaum will oversee a growing team of seven strategists across the network that are integrated with the agency's broader media, PR and social teams. … Read the whole story
- COMMENTARY
In all great political dynasties -- say, the Trumps, Bushes, Kennedys, Corleones,and Clintons, among others -- there are always "I, Claudius"-meets-"House of Cards"-like elements … Read the whole story
Gillette launched "Perfect Isn't Pretty," a three-minute video starring Olympic athletes and their far-from-perfect lives. A 60-second version of the ad will run throughout … Read the whole story
M&C Saatchi Mobile, hired Sarah Casebolt as business development director, U.S. Casebolt joins the agency from Starcom Mediavest in London where she served as … Read the whole story
Kahn Media was named agency of record for Doug Herbert's B.R.A.K.E.S. (Be Responsible and Keep Everyone Safe) Teen Pro-Active Driving School, a non-profit that … Read the whole story
