MediaPost Agency Daily Editions for May 2023
MediaPost Agency Daily - Wednesday, May 31, 2023
Dentsu Revises Ad Outlook Downward, Cites Macro Economy
Karlberg Upped To Chief Creative Officer, YARD NYC
Dunkin' Iced Beverages Encourage Zennials To 'Do Your Thing'
When Running An Agency, What You Measure Matters
In A Dangerous Pride Season, Brands Dim Their Rainbows
Amazon Scores First-Ever 'Best-In-Class' Retail Media Network Ranking
WPP, Nvidia Announce Historic Partnership Based On Generative AI Content Engine
Why I'm Worried About AI
Twitter Quits EU Disinformation Code, Musk Confuses Free Speech For Anarchy
Unilever's Top Marketer Conny Braams Set To Depart
Tombras Appoints Baliga To Lead NYC Creative Team
MediaPost Agency Daily - Tuesday, May 30, 2023
Nvidia, WPP Partner On New AI-driven Content Engine
Heel: Dog Treats Remind Pets Of 'Best Friend'
'Invisible No More' Highlights The Attacks Against Asian Americans
Cloudy With A Chance Of Plastic: M&C Saatchi, Minderoo Create New Weather Metric
Sprinkles Names Proof Creative-Media AOR
Phony Sam's Club Email Offers Free Products To Consumers Who Take A Survey
Are Holding Companies Facing An 'Innovator's Dilemma' Threat From AI?
Photography Center Campaign Says AI Images Will Never Measure Up To The Real Thing
MediaPost Agency Daily - Friday, May 26, 2023
Omnicom's Wren Likens AI To 'War,' Discloses Betas With Microsoft, Google, Others
Sport Clips Haircuts Turns Grooming Into A 'Game Changer'
Sarkar Named President Wunderman Thompson Canada
Lucky Charms' Mobile Campaign Turns Breakfast Into Upbeat Fortune Telling
New Man Therapy Ads Target New England Fishermen
Barrett Promoted To President At GS&P
'Trust' May Become The Key Word For Search Marketers, Especially Financial Ones
U.S. Ad Index Falls For 10th Consecutive Month In April
Illinois Lottery Creates Its First Live Ad To Promote App, Showcase Local Rapper
Study: Marketers Quickly Take To Generative AI
How A Next-Gen Intelligent Marketplace Uses AI To Increase Media-Buying Efficiency, Sustainability
MediaPost Agency Daily - Thursday, May 25, 2023
Orchard Valley Harvest Goes Nuts, Targets Millennials, Gen Z In Debut Campaign
FCB London Rebrands As Center For Global Clients
Duncan Channon To Create New Opioid/Fentanyl Educational Campaign For California
System1's Latest Ad Testing Tool Measures Emotional Responses To Digital Pitches
Luxury Marketer Together Group Acquires North Six
Sparks & Honey Promotes Cruz To Chief Innovation Officer
NBA Brand Sponsorship Deals Grew 10.5% To $1.4B This Year
March Marked 9th Straight Month Of Ad-Market Spend Decline, Tinuiti Reports
Short-Form Video Is This Year's Biggest Priority For Marketers
Influencers And Creators Are Not Created Equal
MediaPost Agency Daily - Wednesday, May 24, 2023
GroupM's Wavemaker Ranks As Top Biz Dev Media Network In Q1
Wavemaker Americas Chief Louisa Wong Departs For Ad Tech
Grossman Named First Chief Creative Officer For VCCP US
Etsy Pushes Search By Image Feature In 'Life' Spot
Connects Expands To U.S., Wurst To Lead North American Efforts
Your Serve: New Millbrook HQ Features Pickleball Courts, Other Non-Traditional Amenities
Publicis Groupe Acquires AI-Focused Joint Venture
Queen Appointed VP Of AAF's Mosaic Center
MediaPost Agency Daily - Tuesday, May 23, 2023
Outdoor Ad Industry Uses Medium To Support Military
Agency Media Vet Lowenthal Joins Ad Industry AI Platform Inuvo
Connects Expands To U.S., Wurst To Lead North American Efforts
OpenAI CEO Sam Altman Shares ChatGPT 'A-ha' Moments
One Show Honors Apple For Its Work Showcasing Accessibility
PureRed Appoints Sripad To New Post Of Chief Product Officer
Obit: Long-Time Ad Industry Researcher, Editor Bill Cook, Dead At 80
Meta Fined $1.3B For Breaking EU Data Privacy Laws
Havas New York Awarded Mike's Amazing Assignment
MediaPost Agency Daily - Monday, May 22, 2023
Strong Roots Highlights Plant-Based Food In OOH New York Push
50,000feet Opens London Outpost To Service Europe
Project WW Elevates Statman To President, Integrated Agency Group
Stagwell's YML Forms Accessibility And Inclusive Design Practice
Buyer Poll Confirms Shift In Targeting Tactics, More Stress On Audio Media
AI-Generated News Sites More Than Double In Two Weeks
Agencies, You're Wasting Your Secret Weapon: The PR Person
GroupM Takes Twitter Off Its 'High Risk' List
MediaPost Agency Daily - Friday, May 19, 2023
Metallica Playlist Remasters Blackened Whiskey
With Focus On Attention Metrics, TRG Forms Brand Performance Group
IPG Shops MullenLowe, Carmichael Lynch Media Win Hi-Chew Account
Former Rapport Chief Mike Cooper Joins DOmedia As Head Of Global Ops
YouTube To Bow Unskippable Ads, 'Pause Experiences'
Google To Disable 1% Of Third-Party Cookies In Chrome
Google Reportedly Will Let Advertisers Generate AI Media Assets With PaLM 2
The Virtual Elephant In The Room
FCB New York Takes Home 11 Gold Pencils, BBDO Toronto 9 At One Show 2023
Jason Momoa Succeeds Kevin Hart As 'Chief Island Officer' At Yas Island Resort
MediaPost Agency Daily - Thursday, May 18, 2023
Publicis Groupe, IPG Big Winners In Pfizer Global Review
Community Coffee Pushes Bold Blend By 'Bustin' Loose'
Stagwell's SKDK Acquires Jasper Advisors
How AI Will Harm The Search Sector Without Industry Standards
MullenLowe LA Names Jenkins Head Of Strategy
Hudson Square BID Selects Six+One As Branding AOR
Tech Platform YourArt Is Maurice Levy's 'Love Letter' To The Art World
Google Prevails In Privacy Battle With Chrome Users
AI Might Just Kill The Modern Web
MediaPost Agency Daily - Wednesday, May 17, 2023
Mindshare NA Taps Matterkind's Hall As CEO
CVS CMO Says AI Will Have 'Profound' Impact On Agency Biz
Bluecoat Gin Targets Media To Reach Millennials
Stanley Tucci Celebrates Italian Lifestyle With S.Pellegrino Essenza
Kona Brewing Co. Is Now Kona Big Wave
Barometer, ArtsAI Team To Increase In-Campaign Visibility For Podcast Advertisers
Barbarian Taps Vince Lim As Chief Creative Officer
Wunderman Thompson, Level Access Team To Close Digital Divide For The Disabled
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