They're not really vigilantes, but they police the SEM industry and watch each other's backs, taking matters into their own hands when outsiders do a disservice to the industry. One … Read the whole story
Let's face it: Facebook is a privacy disaster. From the Beacon disaster to Zuckerberg brazenly declaring that nobody wants privacy anymore (and that's why … Read the whole story
But why should search marketers care about the unfolding era of the API (application programming interfaces)? Quite simply, because APIs are at work reshaping … Read the whole story
Google Sitelinks has become a strategy for companies looking to protect brand-related keywords against retailers or competitors attempting to outbid them for online traffic … Read the whole story