Search & Performance Marketing Daily
Wednesday, February 12, 2014
  • Twitter Tests New Interface To Catch Popular Tastes

    Facing slower growth in users and ad sales, Twitter is testing a new, very Facebook-like user interface. A significant departure from its simple, centered ... Read the whole story

  • Marketing In 2024: Child's Play

    Louis CK would have been proud. A few weeks ago, instead of lamenting the fact that I was on a plane with no WiFi, ... Read the whole story

  • DARPA Builds Search Engine To Dig Deep Into Web

    The U.S. Defense Advanced Research Projects Agency (DARPA) has launched a project to build a search engine and technologies that will index and organize ... Read the whole story

  • Google, AOL Assuming Leadership Roles In Ad Tech

    Two things you often hear in the ad tech industry are "we need to work together" and "we need to have standard measurements." Several ... Read the whole story

  • Yelp Unveils Web Site Revamp, Upgrades Local Content

    Yelp on Tuesday announced the rollout of an updated Web site including redesigned business pages that feature larger photos and highlight user reviews more ... Read the whole story

  • Chromecast Developers To Get More Seamless Video Ads Via Brightcove

    Brightcove has introduced a cloud-based approach to serving video ads into Chromecast-enabled apps. The company says it addresses a key problem with the Google ... Read the whole story

  • Lessons Learned From Super Bowl Advertising

    Yes, the Super Bowl has come and gone and, according to many a sportscaster and spectator, this year's Big Game was not quite as ... Read the whole story

  • Not What It Seems: YouTube Now Searching for Fake Views

    By periodically checking for bogus view counts, YouTube thinks it can clear its site of third-party companies that create "views" to increase ad revenue. Read the whole story