Are consumers better off with Microsoft in the world? "Why does the world need Microsoft?" CEO Satya Nadella asked during an interview with "The Wall Street Journal." "Let's say we … Read the whole story
Criteo introduced a search platform for Google Shopping Tuesday after months of speculation. The platform takes a strong effort at predictive search based partly … Read the whole story
"The Why Before The Buy" study explores the reasons consumers choose one business over another when looking for products and services, and many of … Read the whole story
Google has acquired a startup called Eyefluence, known for its eye-tracking technology, that could turn up the heat on its virtual reality effort, Daydream. … Read the whole story
Sometimes good government policy is as simple as a schoolyard aphorism: If it ain't broke, don't fix it. Read the whole story
An increasing number of local searches on Google Maps are turning up the volume of search ads serving on the property. Efforts have resulted … Read the whole story
When is a pixel more than just a pixel? When it's Google's latest entrant into the smartphone space. Unveiled at a special event on … Read the whole story
Worldwide, U.S. shoppers lead the way when it comes to using mobile devices during trips to bricks-and-mortar stores. In fact, when asked where they … Read the whole story
Ad-tech company Turn this week released Advanced Audience Insights, a new solution to analyze consumer data and create targeted segments. Using data clustering, the … Read the whole story